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With twenty years of experience, not every project can be included in our portfolio. Below is a small selection of some of Kira Lerner's writing and other editorial projects (note: some are in PDF or MS Word format, others are links to online projects, where available; you may also view Ms. Lerner's resume):
Work for arts institutions (grant proposals, donor solicitations, speechwriting)
(Note: these are PDF downloads)
- New York Philharmonic: Letter from Music Director for Endowment Campaign Newsletter
- New York Philharmonic: Endowment Campaign: Advertisement in Lincoln Center Stagebill
- Carnegie Hall: Letter nominating Isaac Stern for Heinz Award (Arts & Humanities Category)
- Carnegie Hall: Letter nominating a top donor for National Medal of Arts
- Carnegie Hall: Cover letter / Grant Proposal
- Carnegie Hall: Endowment Campaign Supplement to Annual Report
- Carnegie Hall: Speech written for President Clinton's video tribute to Isaac Stern
Website copy
(Note: these external links will open in a new window)
- WerewolfRomances.com: Promotional copy for Fierce Moon & Night Wolf novels
- TeenBookByYou.com: 2010 Wolf Howl Contest instructions
- ClassicBookByYou.com: Frequently Asked Questions page
- ClassicBookByYou.com: Sample book description page (Dracula)
Blog posts, articles and interviews
(Note: these links will open in a new window)
- Interview of Kira Lerner by ErgoFiction magazine
- It's Web Serial Writing Month! - Guest post on 1889 Labs webfiction site
- It's Not Whether You Win or Lose: Timewasters, Alternate Reality Games, ARG Spotlight of the Month EpiBlog (EpiGuide Web Entertainment Community)
- Webseries and Game News for October 2006 EpiBlog (EpiGuide)
- Listen to Us! or, The Audience Counts (EpiGuide)
- World-Builder's Disease (EpiGuide)
- Tips for Web Success (EpiGuide)
Fiction and screenplays
(Unless noted, these are external links that will open in a new window)
- Sample scenes from Newport: The Soap Opera episodes #1 - #10 (Copyright 2000, OnlineSoapOpera Inc.) (Word document download)
- Prologue from romantic suspense novel Fierce Moon (PDF download)
- Chapter 2 from romantic comedy novel Tropical Treasure (PDF download)
- "I'll Be There," a dark one-off short story from the webserial About Schuyler Falls
- "The Midnight Visitation," another short story from ASF, this one lighter in style
- Episode #4.38, "Before Dawn," from About Schuyler Falls
- Sample opening scenes of Martial Justice screenplay (WWII drama based on a true story; work in progress) (PDF download)
Below are several of the websites we've developed and/or maintained over the years. Click the thumbnails to view larger screenshots and descriptions of the projects, as well as links to the working sites (when available). On the popup window, you can use the VCR-like buttons to move forward, back, or play an automated slideshow of the entire portfolio. If you need help, click the "?" button.
Note: in the descriptions, you'll find links to the clients' live sites; these links will open up a new browser window -- just close the new window to return to FSP.

WerewolfRomances.com
Classic Book By You
Teen Book By You
Mystery By You
American Window Cleaner Magazine
Argo Developers
Book By You
IUV Magazine
IUV Conference
Aurora Publishers
Grapette: The Runaway...
Mama's Home Remedies
Romance By You
Kids Book By You
EpiGuide Community
About Schuyler Falls
Brushware Magazine

When creating WerewolfRomances.com, a promotional site for two of author Kira Lerner's novels, we gave it the high impact, graphic feel of a film poster, keeping in mind the suspenseful, sexy theme of the books (published by Book By You). We wrote the content for each page to target a different audience: the main page emphasizes the romance in the story, the second focuses on the mystery/adventure elements. Using a simple CSS-based layout, striking colors, attractive inline popup tooltips describing the customizable characters, and embedded/linked video trailers, WerewolfRomances.com promotes these atmospheric, paranormal romantic suspense novels beautifully.

For Classic Book By You, the latest imprint from a publisher of personalized books, the site needed to be clean and modern yet still reflect the traditional, timeless nature of the product line--updated versions of beloved classic novels. Coupling a regal color palatte of purple and gold with a sleek layout, we added dynamic features including a horizontal slider with tooltips (an efficient way to display and describe the ever-expanding product line); Facebook and Twitter integration; interactive FAQ, lightshow/photo galleries, and personalization/order forms connecting to the publisher's existing shopping cart. We also write and edit most of the copy.

Teen Book By You is another division of personalized novels aimed at the tween/young adult market. We developed a dynamic, fresh presence to engage both young people and adults consisting of a bright, attractive and uncluttered layout; Facebook and Twitter integration; videos; lightshow/photo galleries, and personalization/order forms connecting to the publisher's existing shopping cart.

Mystery By You, a new division from a publisher of personalized novels, needed an evocative, engaging site that captured the 'mystery' theme while still using plenty of bright, inviting colors. We created this CSS-based layout and custom images, integrated their existing extensive personalization/order forms, and wrote and edited most of the copy.

For American Window Cleaner Magazine, we revamped the site's dated look to give it a fresh, clean, airy feel suited to its topic as well as a CSS-based layout to make the content more accessible. We're also responsible for the featured photo gallery on the homepage and ongoing maintenance of the magazine's web-based content.

The blog for this Florida luxury real estate firm gave us a challenge: customize an existing Wordpress template and add a gallery, animated header, Google ads, and a homepage that didn't 'look' like a blog. This sleek, bright site fits the bill! As the owners were new to blogging, we provided comprehensive, step-by-step tutorials allowing them to run the site.

Their tenth anniversary led this personalized book publisher to ask us to kick their homepage's design up several much-needed notches. We gave them a CSS-based layout (lightens the page's download time considerably), graphics for their Flash banner, customized images featuring their novels, and a striking, jewel-like set of highlight boxes to showcase their three genre imprints.

The new owners of Industry Utility Vehicle Magazine needed to put their own stamp on their trade publication's existing website. We provided them with an elegant, attractive but not-fussy CSS-based layout appealing to their technology-based readers; we also customized and continue to maintain their electronic edition service, ad banner program, and monthly email newsletter.

The annual IUV Technology Conference required a sleek, eye-catching presence to invite attendees, highlight sponsors/exhibitors, provide comprehensive agenda/speaker details, and most importantly, allow for online registration. For 2008's conference, we also included a Flash gallery of the convention site, and updated the older site to a CSS layout.

Aurora Publishers is a small but growing firm whose books focus on holistic remedies, centuries-old traditions for improving health, and beautifully illustrated children's stories based on folk tales. We gave them a warm, stunning site using a timeless yet classic artwork/mythology theme -- with a modern CSS layout, RSS-feed for one of their book blogs, and PayPal-based order forms.

BabyGrapette.com showcases a charming children's book with lovingly-crafted illustrations depicting a little grape running off from its vine. Taking our cue from the book's adorable images, we created a fun, whimsical site (the menu in particular) in bright, cheerful colors to match the story's timeless appeal.

The Mama's Home Remedies blog provides its author with a way to both promote her book and share her advice for natural, healthy living. Using an existing Wordpress template, we customized almost everything about the appearance and added Google ads, Feedburner and ShareThis modules, as well as search engine optimization features.

Romance By You, a publisher of personalized romance novels, needed a vibrant, romantic and warm presence, together with easy to understand personalization forms, integration with online/email preview, gift certificate and photo upload scripts, shopping cart integration, ad banners, content editing and copywriting. We also provide ongoing site maintenance.

The Kids Book By You site reflects the fun, eye-catching and engaging appearance requested by this personalized children's book publisher. Attractive to both children and their parents, the site is also easy to navigate, and the design smoothly integrates the company's extensive order forms, online demo, gift certificate and photo upload scripts.

EpiGuide, devoted to Web-based entertainment, is an entirely integrated community and magazine using vBulletin message board software customized and administered by FSP. Our head-to-toe makeover of vBulletin, including dozens of modifications and plugins, won vBulletin's Board of the Month contest in August 2007. We also edit and moderate the site's content.

About Schuyler Falls is the flagship of FSP -- an original drama series (much like a serial novel or soap opera). We designed this site to match the dark, sexy, mysterious mood of this sophisticated and sometimes twisted saga, which has been one of the most acclaimed webseries since its premiere in 1997.

100-year-old Brushware Magazine, a trade publication, hired FSP to bring their industry magazine online, complete with a business directory that enables the magazine's advertisers to submit and update their own listings. We also integrated other features such as comprehensive subscription forms, a banner ad rotating system, and online payment capability.






