Excerpts from May/June 2011:

PROFILE: The Lambrinides Brothers

Like a lightening bolt, brothers Chris and Alex Lambrinides have thundered onto the window cleaning scene as a dynamic duo striving to be everything to the industry. These controversial young newcomers have, in less than four years, launched an Internet forum, a supply company, a magazine, and a membership association rivaling their traditional counterparts which have been around for decades (...)

Do You Tweet?

Every small business is looking for new and efficient ways to increase sales. A difficult economy makes it especially important to utilize marketing tools that open channels to new prospects at minimal cost.

That's exactly what social networks do. Facebook. MySpace. LinkedIn: Those services have gotten their fair share of attention in recent years. But the newest social medium of all—Twitter—has perhaps the greatest potential for fattening your own bottom line.

The reason? Twitter combines the immediacy of a phone call with the informational content of a letter. The result is a high impact message that grabs customers and promotes loyalty to your business (...)

Employee Benefits: Balancing Cost And Employee Satisfaction

Business owners can attract and retain the best employees by offering good benefits. The most coveted programs, though, can be costly. Human resources experts offer advice on how to cap expenses while keeping employees motivated (...)